Brand Manager At Evyap
Job description
We're excited to announce that we're hiring a brand manager for our Head Office in Cairo who's going to be responsible for all Marketing activities, ensuring that all Evyap's products are well developed and marketed.
Responsibilities:
Managing the respective brand(s) towards the assigned Marketing Strategy, and Profit & Loss targets with cross-functional teams covering various aspects from product, packaging, price & promotion to sales, availability and visibility.
Continuously analyze and report on brand performance using all available sources of data & suggest adjustments as necessary.
Plan & Implement marketing activity calendar including promotions & activities in line with the approved brand strategy.
Co-lead the brand/category (New Product Development), pipeline development with the central marketing and international business development teams.
Effective management of the different agencies (Creative, Design, Digital, Research, BTL activities) to deliver on Brand value & growth targets.
Responsible for the budget allocation & tracking
Coordinate cross-functionally to ensure consistency in brand-related decisions
Analyze and report on brand performance to determine ROI
Qualifications
Bachelor Degree of Business Administration
proficiency in English
3-5 years Marketing experience in FMCG company.